BILL ROACH

Owner & President

Bill Roach, owner and president of Whichard Roach Financial, has served as a financial professional for over 35 years.  He is an Investment Advisory Representative and holds his Series 65 License.  He has been a Life Underwriter Training Councial Fellow (LUTCF) since 1990 and is a qualifier of the Million Dollar Round Table.  Bill graduated from UNC-Wilmington with a double major in Marketing and Management and an emphasis in Communications. Bill is known for his sound, client-centric advice in retirement planning, wealth management, and legacy planning.  He finds great satisfaction in coaching and advocating for his clients as they align their portfolios to their values.

Bill is a past President of the Greensboro Kiwanis Club and is an active member.  He has been invited to speak on a variety of financial topics throughout the Greensboro community.  He is the recipient of Outstanding Service Awards from Gradient Life Brokerage and the Pacific Advisory Council.  Bill has also served his community as past Board Member on the Greensboro Youth Soccer Association and chair of the Finance Committee of his church.

Bill’s greatest loves are Christ, family, travel, fitness training, golf and playing hockey.  He lives in the Greensboro area with his wife Lisa and has three children, Chelsea, Carleigh and Zac.

LISA

Office Manager
& Client Services Associate

CARLEIGH

Client Services Associate

BETSY

Client Services Associate

KATIE

Office Support

STRATEGIC ALLIANCES

MICHAEL BINGER, CFA®

President of Gradient Investments, LLC

KEITH GANGL,
CFA®

Senior Portfolio Manager of Gradient Investments, LLC

TYLER ELLEGARD, CFA®

Portfolio Manager of Gradient Investments, LLC

*This endorsement of Gradient Investments, LLC is provided by an investment advisor who refers clients to Gradient Investments, LLC. A conflict of interest exists because this investment advisor receives a portion of the annual management fee charged by Gradient Investments, LLC, based on the assets under management of this investment advisor’s clients. This endorsement could assist in the investment advisor increasing the assets placed with Gradient Investments, LLC, and therefore their compensation. These investment advisors are not affiliated with or supervised by Gradient Investments, LLC.